Frank B. Nightingale - Blog
What is the Message of the Lighting Industry?
Published in Lighting Design / Be the first to comment! / Written by Mark CarlsonWhat Message? Currently, lighting designers face a grand problem and it equates to its “message.” Are we alone in asking this question? I don’t think so. This has been a problem for years, if not decades. We have failed to provide a clear and understandable message to the public. This single failure has allowed us
Callbacks Are Costly…Don’t allow the client to influence you to fail !
Published in Uncategorized / 2 Comments / Written by MikeBy Mike Gambino My Company Gambino landscape Lighting in Los Angeles California recently experienced a system callback of epic proportion for a problem created by an $8 tube of faulty silicone sealant. In this case the failure was beyond our control and there was no way to avoid this and no one person was to
Building a Brand for Landscape Lighting
Published in Business Practice / 1 Comment / Written by Mikeby Mike Gambino Designing and Building landscape Lighting systems can be done by remaining fairly anonymous. However if you want the best opportunities to come to you and have more people wanting to do business with you, you need to market yourself or business. In order to optimize marketing you need to establish a brand for
It’s Frank’s Birthday!
Published in Landscape Lighting / Be the first to comment! / Written by Mark CarlsonA Special Birthday Wish This day a 131-years ago, an incredible man was born. His name was Francis Byron Nightingale and he was known to many as, Nighty. He was a man of many talents because he was an adventurer, innovator, writer, magician, designer and visionary. He began a trade practice that became both an
Who Has Control of Your Project?
Published in Business Practice / 1 Comment / Written by Mark CarlsonControl of Your Project Is Your Business This article will look at why project control is important to a successful outcome. It is important to maintain control over projects at all time. Designers and contractors should never forget their value and importance when comes to their profession. No other party, whether contractor, developer, or consumer,
Low-Ball Pricing Will Sink Your Business
Published in Business Practice / Be the first to comment! / Written by Mark CarlsonPricing Matters by Michael Gambino I can’t imagine that Frank B. Nightingale had much competition at the time when he practiced his business of garden lighting, now called landscape lighting. He was the first to enter the marketplace. However, I can only assume he faced challenges in selling his services for a premium price. Prospective
Information about Category Icons
Published in Uncategorized / Be the first to comment! / Written by Mark CarlsonThis article acts to provide information that will designate subject categories by visual reference in the form of icon images. In addition, the Frank B. Nightingale website is sharing this reference with each of its associated pages–Facebook, Google+, and the LinkedIn Group. Purpose of Categories A category icon will be utilized in upcoming articles, so
Landscape Lighting
Published in Lighting Design / 4 Comments / Written by Mark CarlsonWhat a pleasure and honor it is to finally have a place… a home that is dedicated to Frank B. Nightingale. I am talking about the new website at www.frankbnightingale.com and blog, which preserves the history and vision of Mr. Nightingale. He is considered the “father of garden lighting” and he alone, was the first